
Messe Frankfurt Ltd, a leading global exhibition organiser, has partnered with Yorkers Trade & Marketing Service Co Ltd and GMTX Co Ltd to co-organise three Electronics and Automation Technologies events targeting the ASEAN region, Exhibition World reported.
Intelligent Asia Thailand and Automation Thailand, scheduled for 6–8 March 2025 at the Bangkok International Trade & Exhibition Centre, will showcase electronics manufacturing and automation solutions. The events will feature the debut of SPS Stage Bangkok, a new dual-focus exhibition and seminar area, marking the SPS brand’s entry into the region’s growing manufacturing sector.
‘As a leading global exhibition organiser, we focus on holding our events in areas where industry needs are most pressing. Nowadays, industrial automation is crucial for any manufacturing firm seeking to stay ahead of the competition. We know this all too well, as we have been hosting the internationally recognised SPS series of events long enough to understand the needs of the industry,’ said Wolfgang Marzin, president and CEO, Messe Frankfurt GmbH.
He added that they are ‘seeing strong demand throughout Southeast Asia for digital transformation and automation solutions.
‘I believe these additional events will address the emerging requirements in the manufacturing and technology sectors as a whole.’
Stephan Buurma, Board member at Messe Frankfurt Group, reinforced that Messe Frankfurt has developed a strong regional presence in Asia over the last 30 years, promoting technological advancement through its trade fairs and events.
‘Connecting Thailand and the wider ASEAN market to our global network enables us to introduce international expertise that drives local industry growth. These new additions to our portfolio are particularly relevant as the region is becoming an increasingly attractive option for companies diversifying their manufacturing base to reduce supply chain risks,’ he said.
Organisers expect that around 300 exhibitors will participate in The Intelligent Asia Thailand and Automation Thailand trade fairs in 2025.
Messe Frankfurt (HK) Ltd is a subsidiary of Messe Frankfurt Exhibition GmbH, one of the oldest and largest trade fair organisers in Europe.



